We stock a range of Norse products which are handmade in the UK and aren't tested on animals. Check out the beard care and shaving products, not to mention the conditioning handsalve. Why Norse? Apparently, the Norse were the world's first clean freak hipsters. About 1200 years ago the Abbott of St Alban's wrote that "thanks to their habit of combing their hair every day, bathing every Saturday and regularly changing their clothes the Norse are able to undermine the virtue of married women and even seduce the daughters of nobles to be their mistresses." We say make the most of what you have got!